Serving your marketing needs takes time to understand your business and meet you business needs. Pathmakers approaches this by:
- Initial discussion/fact finding/alignment
- Draft initial project scope based on identified needs
- Specific project objectives defined (e.g. brand strategy, website development, pitch presentation, etc.)
- Schedule team interviews/information gathering one hour calls before project start
- Defined scope with projected hours/cost structure
- Schedule of check-in dates and reviews
- Draft and implement a strategic or tactical plan based on agreed upon project scope